So reaching out isn’t breaking any new ground, but it is trying something different than screaming about the Access Hollywood tape over and over. The only glimmering of a revelation from these efforts is that we need to focus less on changing people’s minds and change the tenor of the conversation first. Everyone should turn off CNN, delete Fox News from the planet, stop trying to score some sort of political victory in a 280-character tweet, and refrain from telling strangers on the internet to kill themselves. Facts don’t work, but neither does screaming online. Trump is an anthropomorphic internet comment that got upvoted into the presidency, and we can see where that got us.